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Paritosh Joshi: Open Secret: The New Consumer Classification System (MXMIndia)
Classification system revamp for targeting clients better (Live Mint)
MRUC mandates The Nielsen Company with the Indian Readership Survey (Economic Times)
I Venkat takes over as chairman, MRUC (afaqs)
IRS 2016 launched, will target 3.3 lacs respondents (Business Standard)
Publishers welcome RSCI move to increase sample size by 40% (e4m)
Print players hopes for a credible outcome - e4m